TL;DR
Get furniture and decor delivered free — and shop member deals
- Fast, free delivery on millions of items
- Access to Prime Big Deal Days deals on October 6–7
- Prime Video, Amazon Music and more included
A vintage-style resin wall pocket sold at Hobby Lobby for under $9 is drawing attention as an alternative to seasonal front-door wreaths, after an Instagram video by Ana Messina Egger went viral. Apartment Therapy reports the trend relies on floral foam for arranging faux stems and can be swapped seasonally.
A vintage-style wall pocket is gaining traction as a front-door decorating alternative to the traditional seasonal wreath, according to a report from Apartment Therapy. The piece at the center of the trend is a resin wall vase from the Kinkeeping collection sold at Hobby Lobby for just under $9, spotlighted in an Instagram video by decorator Ana Messina Egger that has since gone viral.
The wall pocket highlighted in the viral post comes from Korie Robertson’s Kinkeeping collection at Hobby Lobby. According to Apartment Therapy, the piece retails for just under $9, is made of durable resin finished to resemble antiquated metal, and includes a rear hole for hanging. Because it sits flush against a wall or door, the outlet reports it is more stable than baskets that protrude.
Apartment Therapy describes the assembly method: floral foam is cut to fit snugly inside the pocket, and faux floral stems are inserted into the dense foam to hold them in place. A small amount of glue on the stem tips can add extra hold. When the season changes, the entire foam block can be removed with foliage intact and stored, then replaced with fresh foam and new stems.
Egger captioned her Instagram video, “This Hobby Lobby Kinkeeping wall vase!! The cutest front door fall decor!!” Commenters on the post suggested extending the idea beyond the front door, using wall pockets on mantels, front gates, and kitchen cabinets. Apartment Therapy also notes that similar rustic-style wall pockets are available in a three-pack on Amazon for under $40, and that thrift stores are another sourcing option.
Why This Trend Appeals to Seasonal Decorators
The trend matters to home-decorating readers because it offers a lower-cost, lower-commitment alternative to buying multiple wreaths. With a base price under $10 and reusable floral foam inserts, the wall pocket approach lets decorators change their front-door look each season without replacing the entire arrangement holder, according to Apartment Therapy’s account.
The timing is also relevant: the report arrives as fall porch decorating — pumpkins, foliage, and door displays — begins across the country. Readers planning seasonal entryway updates now have a documented, widely shared option that sits flush against the door and can be customized with faux stems already on hand.
How the Wall Pocket Trend Started
The development stems from a recent Instagram video by Ana Messina Egger, who wrote over the clip, “Instead of a fall wreath on your front door … THIS.” The post, which Apartment Therapy describes as now-viral, featured the Hobby Lobby wall vase arranged with fall florals.
The piece belongs to the Kinkeeping collection, a Hobby Lobby line associated with Korie Robertson. Apartment Therapy reports the collection includes several wall pocket designs, all priced under $10. The report frames the broader context: decorators are increasingly looking for non-circular front-door options as autumn displays appear on porches nationwide.
“I just added this to the outside of my kitchen cabinet over my sink! Perfect way to add in some charm.”
— Instagram commenter on Egger’s post
What the Trend Report Leaves Out
Several details remain unclear. The report does not state how long the Hobby Lobby items will remain in stock or whether the pricing applies beyond the fall season. The claim that wall pockets are “better” than wreaths is the opinion of the Apartment Therapy writer, not a measured comparison, and durability over multiple seasons of foam swaps is not independently verified. The article includes affiliate links, and Apartment Therapy notes it may earn a commission on purchases, which shapes how products are presented.
What Decorators Should Watch This Season
Readers interested in trying the look can check Hobby Lobby stores or its website for the Kinkeeping wall pockets, compare similar options on Amazon or at thrift stores, and purchase floral foam and faux stems. As the trend spreads through social media, additional seasonal variations — winter holiday stems, spring florals — are likely to appear in follow-up posts. Whether retailers expand their wall pocket offerings in response to demand remains to be seen.
Key Questions
What is a wall pocket, exactly?
It is a decorative vase-like holder, typically mounted flush against a wall or door via a rear hole, designed to hold floral stems. The version in the viral post is made of resin styled to look like aged metal.
How much does the Hobby Lobby wall pocket cost?
According to Apartment Therapy, the Kinkeeping collection wall pockets retail for under $10 each, with the featured piece priced at just under $9.
How do you keep flowers in place inside a wall pocket?
Apartment Therapy recommends cutting floral foam to fit snugly inside the pocket and inserting faux stems into it. Glue on stem tips adds extra hold; the whole foam block can be removed and stored when swapping seasonal stems.
Can wall pockets be used somewhere other than the front door?
Yes. Commenters on the viral Instagram post reported using them on kitchen cabinets, mantels, and front gates, according to the report.
Are wall pockets better than wreaths?
That is a matter of preference. The claim appears in the Apartment Therapy article as the writer’s opinion; the practical advantages cited are the low price, flush mounting, and seasonal customizability.
Source: rss
Evergreen bestsellers Picks
bestsellers
As an affiliate, we earn on qualifying purchases.
