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Ten paint and wood-finish brands have named their 2027 Colors of the Year, with picks spanning muted greens and blues, earthy pinks and browns, and a warm-toned oak stain. The selections are brand recommendations, not a single industry-wide forecast, and the companies’ suggested uses vary from walls and cabinets to furniture and exterior doors.

Ten paint and wood-finish brands have announced their 2027 Colors of the Year, with choices ranging from soft green and blue-gray to dark brown, terracotta and a light oak stain. The selections, reported by Family Handyman, give homeowners a set of brand-specific options for upcoming projects, but they are not one unified industry forecast.

Sherwin-Williams and HGTV Home by Sherwin-Williams selected Celery (SW 6421), a light green with yellow undertones. The company describes it as a muted shade between pastel and herbal green, and suggests using it on walls, cabinets or ceilings with cream trim and natural wood. Behr’s pick is Grounded (T27-01), a dark olive green with brown undertones. Behr recommends it for interior and exterior work, including kitchens and living rooms.

Several other selections sit in the blue family. Valspar named Cottage Door (8004-38E), a muted blue-gray with warm undertones that the company says can suit bedrooms, living rooms, siding and front doors. Glidden chose Artifact (PPG10-16), a smoky blue-gray with aqua hints, and suggests combining it with lighter blues or earthy greens. Clark+Kensington’s Vantage Point (38B-4) is a rich blue with muted undertones, paired by the brand with warm neutrals and lighter shades.

The remaining picks include French Press Coffee from Dunn-Edwards, a dark brown with subtle purple undertones; Dutch Boy’s Deep Rooted (311-7DB), a warm terracotta-like orange; Graham & Brown’s Rose Earth, a soft pink with earthy undertones; and C2 Paint’s Pueblo (C2-510), between dusty pink and terracotta. Minwax chose Pickled Oak, a light stain with warm undertones. Unlike paint, the stain allows the wood grain to remain visible, according to the report.

At a glance
reportWhen: 2027 selections announced; report publi…
The developmentA Family Handyman report lists 10 brands’ announced 2027 Colors of the Year and describes their shades and suggested uses.

A Wider Palette for Home Projects

The list gives homeowners a practical view of what individual brands are promoting for the coming year, including options for more than painted walls. Several companies identify uses for cabinets, ceilings, furniture, siding and front doors, while Minwax’s selection is a stain intended for wood projects. That distinction matters when comparing the choices: the list includes products with different finishes and applications, not just interchangeable wall paints.

The range also means the collection does not point to one dominant color direction. A homeowner looking for a restrained shade can compare the blue-grays and light green, while those seeking warmer or darker accents can look at terracotta, pink, olive or brown. These are brand selections and recommendations; the source does not establish how widely consumers will adopt them or whether they predict broader market demand.

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Ten Brands, Different Color Briefs

Family Handyman’s report compiles selections from nine paint brands and one wood-stain brand, drawing on announcements and statements from the companies. The brands give distinct rationales for their choices: some describe the shades as calming, natural or connected to intentional living, while others emphasize specific pairings or the way a shade changes in different lighting.

Those descriptions are company characterizations, not independently measured effects. For instance, C2 Paint says Pueblo can look pinker during the day and darker in the evening; Behr says Grounded creates a calm and inviting feeling. The report provides color names and product codes for most picks, but it does not give a standardized comparison of the colors across brands.

“The shade’s organic warmth creates a sense of calm and renewal, making every room feel inviting and effortlessly livable.”

— Kayla Kratz, head of color at Behr Paint Company

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What the Color List Does Not Show

The report does not provide sales data, consumer surveys or a shared method for choosing the colors. It is therefore unclear how representative the selections are of homeowner preferences or whether the companies’ descriptions reflect measured trends. The report also does not establish that all listed products are available in every market or provide pricing and regional availability details.

The colors are described in words and, for most selections, identified by product codes, but the source material here does not supply standardized color measurements for comparing shades. Readers planning a project should check the relevant brand’s product information and view samples in their own space; lighting and surrounding finishes can affect appearance, and C2 specifically says Pueblo changes in appearance over the course of the day.

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How to Use the Brand Picks

Homeowners considering one of the selections can review the manufacturer’s current product details, confirm the right product and finish for the intended surface, and test a sample in the room or outdoor setting before committing. For stain projects, the wood species and existing finish may affect the result; Minwax’s selection is intended to let grain show through rather than cover it like paint.

The next developments will depend on the brands’ product availability and how customers use the colors during the 2027 project season. The source report does not give a later sales or adoption milestone, so it remains to be seen whether any of the picks will become more widely used beyond the companies’ own recommendations.

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Key Questions

Which brands announced 2027 Colors of the Year?

The report lists Sherwin-Williams, HGTV Home by Sherwin-Williams, Behr, Valspar, Glidden, Dunn-Edwards, Dutch Boy, Clark+Kensington, Graham & Brown, C2 Paint and Minwax. Sherwin-Williams and HGTV Home by Sherwin-Williams share the Celery selection.

What are the main color families in the selections?

The picks include greens, blue-grays, a rich blue, brown, terracotta-like orange and earthy pink, along with Minwax’s light oak stain. The report does not describe one shade as the overall industry choice.

Is Minwax’s Pickled Oak a paint color?

No. Pickled Oak is a wood stain, according to the report. Minwax says it allows the wood grain to show through and can be used to lighten the appearance of furniture, shelving and other wood projects.

Do the companies’ suggested uses apply to every project?

No. Each brand describes uses for its own selection, such as interior walls, cabinets, exterior siding or woodwork. Homeowners should check the specific product label and manufacturer guidance before choosing a coating for a surface.

Source: rss

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